Yokohama needs little or no introduction for its involvement across the globe for its motorsports involvement. Our association dates back to prior Yokohama India’s arrival into Indian markets for their rally tyres in 2007.

A strong partnership forged since, went onto the introduction of Yokohama India Rally team between 2014-2016 with Arka Motorsports being the technical support partners and winning Yokohama India's first Overall Championship in 2016. The team was spearheaded by Karna Kadur & Nikhil Pai along with a veteran of Indian rallying Rahul Kanthraj & Vivek Bhatt.

Yokohama was the official tyre partner for Red Rooster Racing from 2007-2010 before launching the customer support for various privateers from 2011-2013 and successfully launching a team from 2015-2016 along with us.